Oracle is hiring for the position of Digital Marketing Specialist!

  Digital Marketing Specialist @ Oracle

Last date to Apply:  05 Apr 22, 12:35 PM IST

Location: Banglore, Karnataka, India

Job Description:

    Provide support to digital marketing activities that optimize the online user experience, increase marketing effectiveness

    Assist in the creation of online marketing programs such as search optimization (paid and natural search), affiliated marketing, social marketing, and viral marketing to create buzz and inbound demand responses

    Drive traffic which ultimately generates a sales pipeline

    Ensure localized content is leveraged for all digital marketing channels including, web, social, paid to advertise, and outbound emails

    Conduct analysis for programs effectiveness and use the findings for market site enhancements and to leverage optimization of all digital programs

    Collect and analyzes digital/ internet/ website/ mobile data and statistics which monitor and measure the performance of digital traffic and activities to support marketing and campaign optimization, lead generation for sales, product and engineering teams for continuous improvements to product and data-driven decision making

    Assist with conducting basic application of statistics-based market intelligence to business issues

    Monitor and analyzes site performance and review tracking metrics to provide solutions to increase search engine ranking and create marketing personas/ audience profiles

Requirements:

    Experience in the field of Digital Marketing

    Experience executing  social media campaigns

    Bachelor's degree in marketing or business

    Knowledge of MS Excel and Powerpoint

    Must be able to juggle multiple projects at the same time

    Incredible attention to detail

    Problem-solving skills

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